Choose The Best Payment Gateway For Your Business!
If you are selling your products without a website, then you are definitely lagging behind in the competition. You are not just lagging behind, but you are also losing out local as well as the global audience. So, now that you have decided to kick start an online store with the help of best eCommerce site builders in India. The first thing that you should be concerned about payment options. Demonetization drive has literally halted the Cash-on-delivery services and has in fact encouraged online payment, especially payment via debit and credit card. However, for that you need a good payment gateway, so here are the tips while choosing a payment gateway.
Integration With Shopping Cart:
A Shopping cart basically allows a person to select items for purchase. After a successful checkout, the shopping cart calculates the total including taxes and shipping charges. So, it is important that your shopping cart is successfully integrated with your payment gateway. This helps in easy payment transaction for the customers and also for the buyers to keep a track!
Hosted Or Non-Hosted Gateway:
There are different types of payment gateways amongst which hosted and non-hosted are commonly used. In a hosted payment gateway, after checkout the customer is being diverted to a ‘hosted’ payment page that has a completely different URL. Once you are done with your payment you are redirected again to your original web page. Another way is the non-hosted gateway wherein the customer can carry out a payment directly on their own webpage. Hosted gateways are usually used by small and medium size businesses wherein the non-hosted are boasted of by bigwigs of the industry.
This is very important while you are thinking of a payment gateway. Various gateways have different policies which might suit your business or may not. Also, several gateways also have binding on number of transactions, per transaction on a monthly as well as on a weekly basis. Some may even have a limitation on transactions and might charge after a certain limit. So, study all the terms and conditions well and only then approach!
Reputed eCommerce Gateway:
While choosing a gateway, choose the one that has been in the market for a longer time and also has been serving for a longer time. Gateway is the backbone of your business and hence you read abundant reviews before coming to any decision. Make sure, that your payment gateway has a global reach and for that, make sure to have multi-language and multi-currency to reach out to more people.
While dealing with financial constraints, security is very important. Be well-versed with all cyber security measures that will help you in setting up your gateway. Make sure that your payment gateway provider abides by the rules set by Payment Card Industry Data Security Standard (PCI DSS). This helps in protecting your sensitive data, i.e. your debit and credit card numbers and passwords.
This is very important when you are talking about ecommerce because mobile is the future. If your website is not mobile-responsive, then it won’t be accessible to an array of people because everyone prefers undertaking tasks on mobile. Similarly, your payment gateway has to be mobile-responsive so that you can access it through your smartphones, no matter what device it is!
Amidst all this, always go for a payment gateway that will give you 24/7 technical support because it is very important when you are handling a business. If you still need any assistance, then definitely get in touch with Mart2Web and we will be happy to help!